Delivering Content to The "Right" People
I'm currently spending the day at The Great British Family Business event run by Paul Andrews and the Family Business United team. It's...
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Freddy's Passle
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Search content vs social content: and why you need both
Below is an information-packed Slideshare which outlines two ways in which content is needed: content for when people search for you, and...
Best tools to find relevant images for your content.
When it comes to sharing your content onto the social networks, it is no surprise that the accompanying imagery has a big impact in terms...
Write like you are having a natter
Laura at OnlyMarketingJobs is a great writer (and a fabulous person). Her advice in this blog post is spot on - when you are creating...
You need to pay attention to word-of-mouth marketing
When it comes to buying decisions, word of mouth is massively powerful and this is becoming increasingly clear to me as times goes by....
GDPR - The Elephant in the Room.
Setting an ominous tone at #EdgeRecruit, Guy Rubin (in picture) tackled the contentious topic of GDPR and the impact it's set to have on...
Where Content Marketing ends and Social Selling begins
The importance for Salespeople to be perceived as an expert in their field is made powerfully by the statistic below. If 92% of B2B...
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